If you regularly read Who What Wear, you are well aware of the understated luxury trend that is dominating this season. From the catwalks to the street style ensemble, we’ve gone from excess to subtlety in the form of stealth wealth fashion, that is, the old money style. The aesthetic is a far cry from garish logos, flashy pieces and fleeting trends, which look like overt displays of wealth. Rather, it is characterized by quality materials, beauty, timelessness, and superior detailing, emphasizing what makes high-end garments worthwhile. Think brands like The Row, Jil Sander, Brunello Cucinelli, who favor minimalist silhouettes and timeless luxury classics.
There are a number of celebrities who truly embody the aesthetic of stealth wealth. Think Gwyneth Paltrow’s Loro Piana-filled wardrobe, Rosie Huntington-Whitely’s sleek cream-colored suit and, of course, it’s worth mentioning, Succession’s Shiv Roy’s sweet outfit. What these pieces all have in common is that they are casually elegant and coolly collected rather than being overly exhibitionistic. They make a statement without having to to try Make a statement.
If you’re looking to get the stealthy look of wealth, keep scrolling for inspiration from the six understated luxury celebrity outfits below. I added a mix of pieces for every budget because leaning into the look doesn’t have to cost a fortune.