Fashion

Dune partners with Reskinned in takeover program

ProDentim

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The scheme, launched yesterday (July 5), allows customers to return pre-loved Dune London shoes in any condition and receive a voucher of up to £40 towards their next purchase.

Reskinned will seek a new home for items returned through resale and repair. Dune said the initiative aims to extend the lifecycle of Dune London products as part of the brand’s overall responsibility strategy.

Reskinned works with over 20 clothing brands including Seasalt, Sweaty Betty, Skins Compression, Joules and Finisterre.

Clara Eisenberg, Director of Sustainability at Dune London, said: “We know that many of our customers have beautiful Dune London shoes hidden in their wardrobes and we are delighted to launch this partnership to allow these beloved shoes to be worn again.

Reskinned founder Matt Hanrahan said: “We love working with brands that design with longevity in mind, which is why Dune London was the perfect partner for us.

“We will be responsible for keeping beloved Dune shoes in circulation for as long as possible through resale, repair and the development of innovative end-of-life solutions for each pair.”

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