Luxury house GUCCI unveiled its 2023 Lunar New Year – Year of the Rabbit – Capsule Collection with a campaign captured by a photographer Max Siedentopf. In charge of styling was Emma Wymanwith set design by Emma Roach, motion direction by Eric Christison and production by MAY Productions. The beauty is the work of hairstylist Ryan Mitchell, makeup artist Daniel Sallstrom and manicurist Anatole Rainey. The collection brings an eclectic mix of colors, prints and details.
“As the dawn of the Year of the Rabbit awakens with Spring, a season of new beginnings, the Maison presents a capsule collection brimming with playful and refined iterations of the animal. The campaign captured by Max Siedentopf searches for the rabbit following a cast of friends through a beautiful flowery field, infusing the collection with a lighthearted and hopeful feel.– from Gucci