Fashion

Inside The Daily’s influencer retreat at the Reform Club

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The Daily of the summer the annual influencer retreat took place Out East recently, filled with a fun itinerary involving all things fashion, beauty, lifestyle and wellness. Content creators Uche Moxam, Jessica Markowski, Manasvi and Katya Tolstova joined us at the Reform Club’s 21 House in Amagansett. Here is what happened !

Upon arrival at the boutique hotel surrounded by lush greenery, our guests and their closest friends enjoyed a chilled Aperol Spritz, caught up and settled into their suites. Nothing screams summer more than the Aperol brand’s bright orange hue, and the foursome were shocked to receive personalized leather tote bags and a picnic-ready summer assortment including hats, hand fans and more from the liquor company.

Aperol O’Clock!

Upstairs, where a lavish display of gifts awaited him, DAOU had created a basket filled with flowers to house his bottles of rosè, which immediately made everyone smile.

To keep skin glowing during retirement, Macrene Actives, which just launched at Sephora, has outfitted girls with best-selling clean botanical line.

The flattering and reliable lingerie and swimwear brand CUUP sent items like sculpting swimsuits and their chic balconette bras. To make sure they’re prepared for all their upcoming excursions, each guest also received a large, signature St. Barths woven tote from New York-based sustainable accessories brand Naghedi.

Southampton designer Michelle Farmer, who also has several boutiques across the country, personally selected brightly colored silk dresses from her eponymous luxury brand in fuchsia pink, cobalt, chartreuse and aqua for every guest to wear to dinner later in the night.

Other goodies also included Alice’s functional and zen chocolate mushrooms, Lanolips fan-favorite lip balms and JiaJia crystals. After all that unboxing, it was time for a well-deserved happy hour with even more Aperol.

Artist Madeleine Matsson also came to the house to personalize each guest’s DAOU bottle, transforming the packaging with bespoke painted artwork inspired by their individual style.

Jessica with her magnum DAOU

Katya walks through Michelle Farmer’s new season plays

Uche, Manasvi, Jessica and Katya plus their pluses and Daily The team headed to Sag Harbor’s waterfront hotel and restaurant, Baron’s Cove, to enjoy more Aperol cocktails and a delicious dinner.

The next morning, guests dressed up in their new ALC dresses, such as the Rosie Cotton Midi, Freya Crochet Dress, and the instantly recognizable cutout Alexandria Dress.

Use in ALC

To give everyone a mid-day boost, Sarah Sadie Newett came to teach a restorative session of her popular SSN method. The concept inspired by low impact Pilates, dance and yoga has been perfected by the former aerial artist over the past 15 years to deliver longer, leaner limbs, better posture and to help individuals achieve their happiest, healthiest weight. The painless but still challenging workout also required having clean, fizzy energy drinks from Gorgie on hand!

Post SSN Method workout class with Gorgie drinks for an extra boost

Announcing the arrival of the Daily Summer Out East event season, we also welcomed a host of local tastemakers to join us for a sunny cocktail party in the grounds of the Reform Club. Learn more here. Hi !

Images: Sean Zanni/Caroline Fiss

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