New Dyson AirWrap review: is it worth the investment?

Since its launch in 2018, the Dyson AirWrap has been turning the beauty world around. Thanks to the likes of TikTok and influencers using the styling tool to create blowouts, waves, and sleek styles sought after in the 90s, its popularity has skyrocketed and as a result, it is often sold at multiple retailers. And any new stock that arrives doesn’t stick around for very long, which only adds to its appeal.

So what makes the Dyson AirWrap so special? It’s the only hair tool that harnesses what Dyson calls the “Coanda Effect”. This means that the styling tool creates a spinning vortex of air, which draws hair in and around the barrel. It’s what’s responsible for creating those bouncy loops you see on your feed. It also uses less heat than most styling tools.

But with the new $600 model, you might be wondering if the Dyson AirWrap is worth it. It’s definitely an investment, and at Who What Wear we believe you shouldn’t have to shell out a fortune for a beauty gadget, and we’ll always tell you if it’s really worth it. But, if you’re looking to invest, you can read our honest review of the new Dyson AirWrap, including the main differences between the new and original models, details on the new accessories and the before and after.


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