The 12 best mascaras at Target, according to makeup artists


Anyone who knows me knows that I am an advocate for drugstore mascaras. Many of these budget-friendly (and unrivaled) formulas have even earned a coveted spot on my list of the top 10 mascaras of all time. Yes, they are that good, and no, you don’t have to pay a fortune for a good mascara.

For years, before I even became a beauty editor, I shopped at one particular retailer for all my mascara needs. Would you believe me if I told you that the absolute best formulas can be found at Target? Well, start believing, my friend. I’ve found so many great mascaras there over the years that just aren’t talked about enough. Okay, maybe a few on this list are famous on TikTok, but I still think a majority of them deserve more love. I’m not the only one to think so. I also asked two celebrity makeup artists to give me the inside scoop on what mascaras they would choose if they did a quick run on Target. Keep scrolling – there are a few that they claim are the best formulas the retailer has to offer.


Back to top button